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Emerging IT Insights

Books to Improve Your Powers of Pursuasion.


Steve O'Halloran



If you’re looking for an entertaining read, this month we look at two thought-provoking books that deal with persuasion. Both have very different approaches.

You Can Negotiate Anything

Herb Cohen believes negotiating is a practical skill we all can learn. This timeless book is a great read packed with terrific real-world anecdotes and old-school negotiating tactics.

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The Gentle Art of Persuasion

Chester Porter QC is one of the most distinguished lawyers in Australia. He believes persuasion is better achieved by quiet and reasoned, rather than devastating argument.

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