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Emerging IT Insights

Reach Your Most Valuable Customers Easily on Facebook.


Chris Ball

Tech writer, Emerging IT

Handy Tech Tips

In business, it pays to nurture the relationships you already have with loyal customers who already know your company. Now you can find and advertise to existing customers easily on Facebook.

With 'custom audiences', you can target anyone who's visited your website or for whom you have an email address or phone number. People check Facebook 15 times a day on average, so 'custom audiences' is a most valuable feature for customer engagement  more.

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